Page 78 - Guide Artisteer

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Tags

‘Tags’ are a set of words you choose to associate key ideas or topics related to the content of your

posts. ‘Tags’ make it easier for viewers to find your website, and your post articles, using search
engines. The words you choose for ‘tags’ are not organized in any way, though they could also be the

same words you used to define your categories, and they may be very general, or very specific. For

example, suppose you have a blog about ‘automobile repair’. Some of your articles might be about
engines and so the tags may go from very general to very specific depending on the article, like

‘engines’, ‘toyota’, ‘4-cylinder’, ‘1.6 liter’, ‘DOHC’, ‘2007’.

Categories are often defined as a hierarchy. Tags however are not defined in a hierarchy. They are

usually used as search mnemonics. For example, you might have an article about an ‘Airdale terrier’.
Instead of creating a separate subcategory about ‘Airdales’, you might choose to include ‘Airdale’ as a

tag associated with your post so your viewers could find other articles about this particular breed. If
you add a ‘Tag Cloud’ widget to your pages, your tags are arranged in a display on your page which

makes it easy for users to navigate articles based on the tag words associated with your pages.

Tags are not the same as metadata keywords but they are very important to how search engines rank

the pages of your blog. Keywords are included in the HTML source for your pages and they help

drive traffic to your website, but they are not visible to your viewers, while tags are special words
associated with your posts which aid viewers navigating your website. However, both are used by

search engines to direct viewers to your blog.

You can add new tags to your website with the Tags page. When you create a new Post, you choose

which of these tags should be associated with the article. You can also create new tags on the Edit
Post page, then go to this page later and complete the description of the tag.

Add New Tag

Name Use this as the title for your tag. If you have added a link to tags on the
desktop (ContentMetadataIcons), this is the title that appears alongside

your post, if you have added this tag to your post. This is also the title of the

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